PwC’s Academy launches region’s first Transfer Pricing Diploma Press release

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Awarded by the Association of Taxation Technicians (ATT), the comprehensive programme is designed for tax professionals to navigate transfer pricing — fast becoming one of the most critical issues faced by international businesses in the region.

The globally-recognized qualification will be delivered through online classes, in partnership with Tolley — the leading provider worldwide of practical tax training. Using live online classes and examination software, participants will complete 36 hours of training over the six-week course. Beginning July 11 and delivered by experienced tax professionals, the diploma will provide in-depth knowledge of the OECD Transfer Pricing guidelines, its practical application in the region and its impact on businesses.

The qualification is of particular relevance for executive management, for finance, tax, legal and procurement personnel of multinational enterprises, and for economists, tax and transfer pricing in-house managers and advisers.

The digital course is split into manageable sections taught in a modular format, enabling participants to choose a study programme most effective for their own pace of learning.

Transfer pricing relates to all aspects of inter-company pricing arrangements between members of a multinational group, including transfers of tangible goods, services, intellectual property and loans, as well as other financial transactions.

With globalization and cross border intra-group dealings becoming the norm, companies must comply with the tax regulations in the jurisdictions in which they operate.

Amanda Line, partner, PwC’s Academy said: “As the Middle East undergoes rapid changes to tax policies, it is an important time to address the issue of transfer pricing and ensure teams in the region have the knowledge to accommodate and implement this.

“This diploma will play an important role in the understanding of transfer pricing and its impact on business in the Middle East.” — SG

This article has also been published in: Saudi Gazette

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Priyam Mahajan

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Priyam is the Head of Marketing for PwC’s Academy Middle East. She is a senior marketing practitioner with over 12+ years of experience in marketing to consumer and corporates.

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Priyam is the Head of Marketing for PwC’s Academy Middle East. She is a senior marketing practitioner with over 12+ years of experience in marketing to consumer and corporates. She is a seasoned trainer for CIM qualification course and has delivered training progammes to clients and to our internal business functions on a range of marketing theories, applications and best practices.
Priyam has been associated with PwC’s Academy for the past 5 years where she has been instrumental in establishing a 360 degree marketing function for the Academy and has led its B2B and B2C marketing strategy, implementation and control. Prior to this, she worked as the Head of Marketing and Sales for an education business in the region and with a media and CXO community engagement firm in India.
She specialises in delivering omni-channel campaigns with a focus on ROI, growth and innovation. Her areas of interest span across social media management, traditional and online advertising, content marketing strategy, event management and execution, affiliate marketing, and public relations. Her professional passion is relationships, be it customer experience, strategic associations or vendor management.
Priyam has a deep understanding of contemporary marketing practices and their application in business, and she brings this insight and experience into the classroom.