CIM Course | PwC's Academy Middle East

Advance your career in marketing

You may be starting a career in marketing or are a seasoned marketing professional - earning the CIM qualification will provide you with the knowledge, skills and mindset to take your career to the next level.

As a CIM accredited center, we promise you an exceptional learning experience.

We offer training solutions for Level 4,6, and 7. Get 150+ hours of comprehensive in-class learning for the certificate and 180+ hours for the diploma, and practically apply it through case studies, role play, group exercises and an extensive range of online learning tools. Utilise our extensive library of online resources for assessment support and use the peer-to-peer community experience to add value to your workplace.

CIM Accredited center

Highest F2F training hours in ME

Industry experts as trainers

Exceptional pass rates

Live-online and virtual training options

Who is it for?

You can find the suitable CIM award based on your background or experience:

CIM Level 4: If you are an aspiring marketer who wants to gain knowledge and skills to progress a successful career in marketing
CIM Level 6 Diploma: If you are a marketer in an operational, supervisory or management role and want to develop or enhance your marketing knowledge and skills.
CIM Level 7: If you are a marketer working at a strategic marketing or management level, looking to strengthen your leadership skills to turn business challenges and disruption into opportunities. This level is equivalent to a Master’s degree.

Which CIM level are you eligible for?

To enrol for the CIM qualification, you need to demonstrate English language competency. You will be placed on the most appropriate level based on your prior work experience, educational background and initial diagnostic interview.

Once completed, you get an award for each module plus a certificate from CIM for the level successfully completed and can use the designation Affiliate or Member CIM after your name.

Contact us (hyperlink this to the contact form) for a one-on-one consultation to assess your eligibility and recommend the suitable level for you.

Course structure

Applied Marketing

Learn the role of marketing in the organisation and the key concepts that underpin the activities of the marketer.

Planning Campaigns

Acquire the knowledge and skills to plan and implement successful campaigns that deliver real results for an organisation.

Digital Marketing Techniques

Develop skills to improve digital marketing performance and explore the challenges and opportunities in the digital environment.

Marketing and Digital strategy

Take a traditional and digital strategic approach to marketing planning, integrating digital strategy, models, frameworks and techniques to achieve competitive advantage.

Innovation in marketing

Be a visionary and embed innovation to help your organisation deal with the challenges of a fast-moving marketplace.

Managing brands

Take a strategic approach to branding at a product/service level so that it is consistent with the corporate brand and impacts reputation positively.

Marketing and Digital strategy

Take a traditional and digital strategic approach to marketing planning, integrating digital strategy, models, frameworks and techniques to achieve competitive advantage.

Digital optimisation

Get an in-depth understanding of the strategic implications of developments in the digital environment, as well as their impact on marketing.

Digital customer

Get insights into the digital customer experience and highlights ways to adapt to this changing market, allowing you to fulfil customers’ strategic needs

Contemporary challenges

Identify the key influences on the future drivers of the organisation and match those with organisational resource to determine future direction.

Leading change

Meet the challenges of change by harnessing organisational potential and sustainable innovation.

Consultancy

Leverage your experience as a senior marketer into a consultancy role.

Sustainability

Explore key aspects of sustainability and identify those which could create long-term value for your organisation and its customers, alongside meeting the requirements for the sustainability of the planet.

Assessment

Assignment based on theme and organisation of choice

More about the professional body

The Chartered Institute of Marketing (CIM) strives for business leaders and opinion formers to recognise the positive contribution professional marketing can bring to their organisations, the economy and wider society. They support, develop and represent marketers, organisations and the profession all over the world.

To learn more about the accrediting body, click here.

To learn more about the qualification, click here.