Ajman University renews MoU with PwC Academy Press release

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As a part of its efforts to provide its students with the latest and most industry-relevant learning, Ajman University (AU) has renewed its partnership with PwC Academy.

As part of its efforts to provide students with the latest and most industry-relevant learning opportunities, Ajman University (AU) has renewed its partnership with PwC Academy, one of the largest training providers across the Middle East, dedicated to developing young professionals into successful business leaders. The signing ceremony was held at the PwC office in Dubai in the presence of Dr Karim Seghir, Chancellor of AU; Ahmed Halabi, Development Manager at AU; Taimur Ali Mir, Partner and Professional Qualifications Head at PwC; and Nawal Diwan, Manager at PwC Academy. The Academy operates across the Middle East and is part of a growing network present in 40 countries worldwide.

The extension of the partnership aims to provide exceptional training and resources while supporting the development of a sustainable workforce for the future. Its objectives include offering learning services to the AU community, organising quarterly joint conferences, providing additional training programmes for students, jointly engaging students in corporate social responsibility initiatives and offering additional guidance and counselling to support students’ upskilling.

Moreover, the MoU focuses on enhancing students’ skills by offering professional qualifications and professional development courses in diverse areas such as finance, tax, human resources, marketing, management, leadership, strategy and digital transformation.

Expressing his views on the partnership, Dr Seghir said: “We strive to bridge the gap between industry and academia in order to equip our students with the profile required to succeed in this competitive job market. This agreement with PwC Academy will not only help AU students enhance their skills but also help our faculty and staff members add practical insights to their already impressive academic portfolios and support services.”

This article was originally published in Khaleej Times

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Priyam is the Head of Marketing for PwC’s Academy Middle East. She is a senior marketing practitioner with over 12+ years of experience in marketing to consumer and corporates.

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Priyam is the Head of Marketing for PwC’s Academy Middle East. She is a senior marketing practitioner with over 12+ years of experience in marketing to consumer and corporates. She is a seasoned trainer for CIM qualification course and has delivered training progammes to clients and to our internal business functions on a range of marketing theories, applications and best practices.
Priyam has been associated with PwC’s Academy for the past 5 years where she has been instrumental in establishing a 360 degree marketing function for the Academy and has led its B2B and B2C marketing strategy, implementation and control. Prior to this, she worked as the Head of Marketing and Sales for an education business in the region and with a media and CXO community engagement firm in India.
She specialises in delivering omni-channel campaigns with a focus on ROI, growth and innovation. Her areas of interest span across social media management, traditional and online advertising, content marketing strategy, event management and execution, affiliate marketing, and public relations. Her professional passion is relationships, be it customer experience, strategic associations or vendor management.
Priyam has a deep understanding of contemporary marketing practices and their application in business, and she brings this insight and experience into the classroom.