AI.UpSkill by PwC Academy Middle East
Building AI capabilities: A strategic imperative
70%
of CEOs believe GenAI will significantly change the way their company creates, delivers and captures value.
- PwC Global CEO Survey 2024
31%
of CEOs indicate that their company has changed its technology strategy because of GenAI.
- PwC Global CEO Survey 2024
69%
of CEOs in the US say AI will require most of their workforce to develop new skills within the next three years.
- PwC Global CEO Survey 2024
38%
of Middle East organisations say they are ready to scale AI effectively.
- PwC ME: Realising the Full Potential of Data & AI 2025
Our four-level capability building framework
We offer a comprehensive portfolio of AI programmes designed to support learners at every stage of readiness. Our offerings are structured around clear capability levels, from building foundational awareness to advancing technical mastery. Each programme is practical, aligned to real roles, and flexible to deliver based on client needs, whether as standalone sessions, full learning journeys, or integrated into wider transformation initiatives.
AI learning journeys tailored for your industry
- Smart cities & logistics
- Energy resources & sustainability
- Government & public sector
- Technology
- Health
- Financial services
Activating AI capabilities across functions and departments
While individual upskilling is essential, real transformation happens when entire functions evolve together. We support cross-departmental enablement by aligning learning to the tools, use cases, and responsibilities of each business unit - from operations and finance to HR, strategy, and PMO. This ensures that AI adoption is not only understood, but embedded where it creates value.
Finance, Governance, and Internal Audit
AI for forecasting, reporting automation, and cost analysis, and fraud detection
AI for forecasting, reporting automation, and cost analysis, and fraud detection
AI in skills mapping, workforce planning, and talent analytics
Legal, Procurement, and Supply Chain
Contracting, Intelligent automation, process improvement, and supply chain AI
IT & Data Teams
AI architecture, deployment workflows, and tool integration
Marketing & Public Relations
Generative content, customer insights, and personalisation
Strategy & PMO
Scenario modelling, AI-driven KPIs, and prompt design for execs
Why partner with PwC
- Global commitment to AI excellence
- Proven track record in upskilling
- Innovation hubs & AI labs
- Strategic partnerships with industry leaders
- Knowledge leadership & insights
Our AI training experience
Building AI and data analytics capabilities for a smarter government
We have developed a customised learning journey that enabled a Ras Al Khaimah government entity to build AI and data analytics capabilities, strengthen decision-making and accelerate its digital transformation agenda.
Empowering public finance professionals with AI-driven skills
We have co-developed a multi-stream curriculum for a UAE government finance authority, blending AI, data storytelling and leadership insights to accelerate digital transformation.
Building future-ready BI teams through AI and analytics upskilling
We have co-created a modular programme combining practical workshops, industry field visits and internationally recognised certifications to strengthen decision-making and service delivery.
Building AI & data science capabilities to power Ajman’s digital future
We have delivered a hands-on learning journey combining programming, data science and Metaverse exploration to prepare a government entity in Ajman for the next wave of digital transformation.
Let's build your AI-ready workforce
Essa Dalloul
