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Professional Certification in Digital Marketing
Professional Certification in Digital Marketing
Professional Certification in Digital Marketing
Digital transformation is set to revolutionise the economic landscape in the Middle East.

At PwC, we help our clients unlock the potential of digital to transform what they do, and how they do it. We have a proven track record of helping solve tomorrow’s problems today and we believe training and ongoing education is at the heart of this.

PwC’s Academy, the education and training business of PwC, has designed a suite of digital training courses for all levels of staff. Our goal is simple: to equip our clients with the knowledge and skills to embrace the many challenges of this new digital age.

Professional Certification in Digital Marketing

The Professional Certification in Digital Marketing is a cornerstone certification that gives participants a strong foundation in the core concepts of digital marketing.

In this 5 day course, participants will cover a broad spectrum of digital marketing platforms, including but not limited to social media, search marketing, mobile marketing, and more and learn how to create, execute and monitor digital marketing strategies. They will gain insights on how to effectively strategise and implement powerful digital marketing campaigns that are aligned to achieve business goals.

Professional Certification in Digital Marketing

This is suitable for all professionals who are interested in a career in Digital Marketing. Business owners, traditional or digital marketing professionals, recent graduates or those looking for a change in their career will all benefit from this course.

Course structure

In this course, participants will cover:

Search Engine Optimization (SEO)

Pay Per Click Advertising (PPC, AdWords)

Social Media Marketing

Email Marketing

Digital Display Marketing

Mobile Marketing

Digital Marketing Analytics

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